Built on the WhatsApp Business Platform

Behind every
customer conversation

YellaCRM turns WhatsApp into a place your whole team can work - one shared inbox, real contact records, sales pipelines, broadcasts and automations that run themselves.

WhatsApp Business Platform

Official Meta Cloud API - not an unofficial bridge that gets your number banned.

Self-hostable

Runs on your own infrastructure, against your own database. No per-seat lock-in.

MIT licensed

The full source is open. Read it, fork it, audit it before you trust it.

The whole customer journey, in one thread

Most tools handle one slice - a chat widget here, a campaign blaster there. YellaCRM keeps the conversation, the record and the deal in the same place, so nothing has to be re-explained.

Automations

The replies you send every day, sent for you

Draw a flow on a canvas: a trigger, some branches, a wait, an action. Greet first-time contacts, chase an unanswered quote, route by keyword, or move a deal when someone confirms - without writing code or leaving anyone waiting.

  • Triggers on keywords, new contacts and pipeline stage changes
  • Branches, delays and conditions on any contact attribute
  • AI-drafted replies grounded in your own knowledge base
  • Every run logged, so you can see exactly what fired and why

Trigger

Message contains “pricing”

Condition

Is this a known contact?

Action

Send pricing template

Action

Move deal to Quoted

Everything the team needs, nothing it does not

Shared team inbox

Assignment, internal notes, read state and typing - built for more than one person.

Contact records

Custom attributes, tags and full conversation history against every contact.

Sales pipelines

Multiple boards, drag-and-drop stages, and value tracking per deal.

Template manager

Draft, submit and sync WhatsApp templates with Meta approval status inline.

AI drafting

Suggest a reply from conversation context and your own knowledge base.

Public REST API

Versioned endpoints for contacts, conversations, messages, broadcasts and webhooks.

Start replying from one place

Connect your WhatsApp Business number and bring the whole team into the same inbox.